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Written by Keyasia Williams
UIA didn’t start as just an idea—it was born from a vision of creating something bigger than individual success. Adrian Dunham Jr., the founder of UIA, drew inspiration from the music industry’s sense of collective power and unity. It was in a dorm room back in 2022, watching Wu-Tang: An American Saga on Hulu, that the vision started to take shape. Adrian saw himself in RZA—someone who not only had a passion for his craft but also saw the bigger picture: building something that would bring artists together.
At the time, Adrian was brainstorming creative ways to release his graphic designs beyond just posting online. He wanted to build hype, create a movement, and offer a space where creativity could thrive. The question was always, “How can I bring people together in a way that makes sense for all of us?”
The early days of UIA were all about trial and error. Adrian spent time searching for the right artists to join the movement. While finding a name for the collective came naturally, finding people who shared the vision was a challenge. Many artists already had momentum and weren’t ready to commit to something unproven. Others liked the idea but needed to see real action, not just talk.
One breakthrough came when Adrian secured a business license for UIA, making everything official. It was a turning point, both for himself and the community. “I wanted people to know I was serious about this,” he says. “It wasn’t just an idea anymore—it was real.”
Building something like UIA wasn’t easy. The biggest challenge was getting others to see the vision when it wasn’t fully formed yet. Adrian often felt like he wanted it more than anyone else, which became draining. At one point, the momentum faded, and the fear of failure set in.
“I stepped away from UIA for almost a year,” Adrian admits. “I was completely drained and scared to put myself out there again. It felt like I was carrying this huge idea, and I didn’t have the energy to see it through.”
What reignited the fire was a conversation with an artist friend. That talk reminded Adrian of why he started in the first place and gave him the push he needed to come back stronger. “After that, I was on fire again,” he says. The focus now was on building a solid team, even if it started with just four people. “I just needed those four people to believe in the process, and it would work.”
UIA’s mission is simple but powerful: to create a platform where artists can gain support from a like-minded, goal-driven community. It’s about more than just art—it’s about building a space where collaboration thrives, and every member feels seen and heard. Adrian envisions UIA expanding into areas like creative business, gardening, culinary arts, and even the IT field.
The goal is clear: to offer a space of exposure and opportunity for artists across different mediums. It’s about building a community that supports and uplifts each other, with a shared vision of success.
Adrian’s ultimate hope for UIA is that it inspires future generations to build their own movements. “The show must go on,” he says, emphasizing the importance of perseverance and community. Success for UIA looks like
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